Eric Klyuev, Head of SEO Results Our efforts france whatsapp number to develop the ticket sales platform in Germany were successful. The monthly website traffic increased by 2.2 times. The visibility of the web resource in searches improved significantly. Search visibility The result of the project was an improvement in the site's search rankings. 78% of key queries were in Google's TOP-3 (an increase of 35%), 92% were in the TOP-10 (an increase of 23%), and 96% were in the TOP-30 (an increase of 14%). Improving website traffic Organic traffic to the site increased by 2.2 times. This was achieved by improving the overall visibility of the web resource.One of the important elements of navigation on a website is the chain of movement along the hierarchical levels of a web resource. Such a route is metaphorically called "breadcrumbs." The name has stuck because many remember the German fairy tale in which children, going deep into the forest, scattered bread to find their way home.

Modern users want to understand where they are on the site, and the task of developers is to help them with this. Moreover, adding such an option is useful for SEO promotion. In our article, we will tell you what functions breadcrumbs perform on a site and offer instructions on how to add them. What does the expression "breadcrumbs" mean? Breadcrumbs are automatic internal links that allow users to track their location on a web resource and understand how far they are from the main page. They are usually located at the top of the site, most often just below the navigation bar. Like internal links, these navigation elements help users find the information they need and stay longer on a web resource. One of the important principles of usability is that a person understands the “system status,” that is, knows what hierarchical level they are at.