Do you want to know how to avoid losses? Keep reading! Why it is important to align the Marketing and Sales areas When we find ourselves fully in online marketing we have to start with a clean slate, that is, let's forget everything we did in the past and focus on the present and the future. Thanks to new technologies we can make this integration between both departments as fluid as possible. How? if only there is an atmosphere of rivalry that seems impossible to fight against.
And, let's imagine that we are facing a company that belize cell phone number list has a marketing department made up of or people and a commercial department that has commercial advisors and we try to promote collaborative work between both areas and we find obstacles, since some believe that their tasks have nothing to do with those of their colleagues or that they even believe that some are superior to the others. , they are teammates and they should know that for both of them, their highest priority is: generating leads, converting new clients and building loyalty to achieve common success in the company.
To do this, both must have very well internalized the sales and purchasing process, which are currently separated from each other, since the current consumer is informed long before having the need to purchase a product and/or service and no longer needs to go to the street to compare prices, features or benefits. The Internet has become the engine of user needs, so, through digital marketing, both areas must be more united than ever. The sales process is governed by the well-known acronym AIDA: -Attention: it is the phase where we create content or campaigns to capture the user's attention -I
- Board index
- All times are UTC
- Delete cookies
- Contact us