Best Ad Platforms for Small Businesses

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Choosing an advertising platform for your business can seem difficult and confusing, right? Check out the best advertising platforms for small businesses below!

Nowadays, we know that digital marketing is a very important strategy for the success of a business.

However, when we start researching the subject, we come across a lot of information: SEO , Inbound Marketing, advertising platforms and much more – and this can cause confusion in many people's minds. After all, there is so much information, right?

With that in mind, we’ve written a complete post about the best advertising platforms for small businesses. Check it out below!

What are advertising platforms?
Facebook, Instagram, LinkedIn and other social networks ecuador telegram data can be considered advertising platforms and organic media at the same time. In fact, what makes the difference is the way the user will distribute the content on these channels.

Computer connected to the main social networks
On paid advertising platforms, you set a budget so that the content is displayed to more people, according to targeting criteria that you will define.

4 Advertising Platforms for Small Businesses
As we mentioned at the beginning of this post, many people get confused when choosing where to invest in digital marketing. That’s why we’ve listed the best platforms you can invest in.

Check it out!

1. Google Ads
Google Ads is one of the leading platforms when it comes to paid advertising. After all, it works for most types of businesses, such as B2B businesses, service providers, online stores, local businesses , schools, industries, and many others.

It is worth noting that, in addition to everything, advertising on Google Ads is often cheaper than other media , such as billboards, for example.

READ ALSO:
Google Ads from scratch: everything you need to know!

2. Facebook and Instagram Ads
If you can impact your audience with attention-grabbing images, such as restaurants and hotels, for example, these platforms are a great strategy.

Instagram and Facebook are very visual networks. Therefore, for your ad to be successful, it is worth investing in images that attract attention, making users stop and pay attention.