Winning brands provide better protection in crisis than advertising .
They compete in all areas. They don't just focus on narrow sections like costing.
They can communicate better than their rivals.
They respond to crises faster than they spread.
They are always working to ensure that innovations are belgium telegram data associated with their actions.
They are the enemies of stagnation.
They implement a long-term strategy that they can smoothly adapt to the circumstances in which they have to operate.
How to make your company unique? What tactics to use to distinguish your brand?
Stand out from the competition. Don't think that the only criterion for fighting the competition is price .
Make sure that the quality of your products or services is the highest, treat this point as a paradigm, but do not think that quality alone will make sales. Today, it is no longer enough.
Make your company better at business communication. You don't even know how many times I still hear the proverbial "I'm listening?!" on the phone.
Improve customer service. As many as 69% of customers declare that they change providers due to low customer service . Only 9% due to the quality of products or services provided. Shocking? Unfortunately true.
Never say that if something doesn't work, it's probably because the customer doesn't know how to use it.
If it breaks, then repair it without hesitation, even if you are not sure whether it is a product defect or improper use. Take responsibility for what you sell.
What else characterizes winning brands?
-
- Posts: 226
- Joined: Sat Dec 28, 2024 3:13 am