Sales and Telemarketing Consultant

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Noyonhasan574
Posts: 39
Joined: Thu Dec 05, 2024 5:44 am

Sales and Telemarketing Consultant

Post by Noyonhasan574 »

My advice is to be proactive. When you review your plan each year, develop a strategy that focuses on renewing your membership base before expiration. Create some schedule for contact. My personal preference is to start reaching out to these contacts through outbound marketing and other channels a few months before expiration. In most cases, renewal depends on timing. So if they're not ready when you first call them, you have more time to try and get it done before the membership lapses.

This creates a constant reminder in members’ minds and reinforces the austria phone number resource urgency of updates over time. Outbound telemarketing is a great way to reach your member base early and get renewals before it’s too late. – Use multiple contact channels If you’ve read my articles on lead generation or other sales campaign strategies, you know this is a “must have.” Many associations I work with will try to renew memberships before they expire, but they only work through one marketing channel, usually mail or email.

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While email may be a cheaper option, I've found that it's much harder for people to say "no" over the phone than it is to hit "delete" on a keyboard or throw an envelope in the trash. This is where a multi-channel approach and increased outbound marketing comes into play. Members have preferences, some prefer online, some prefer email, some prefer phone calls. Personally, I might get an email or mail about my subscription and be happy to know it's about to expire, but ultimately, I'd be more inclined to renew if someone called me.
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