Monitoring positions in search results

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Monitoring the performance of keywords and key phrases
There are various tools and techniques for monitoring the performance of keywords and key phrases in SEO. Some of the most popular ones are:

Google Analytics
It allows you to see the volume of organic traffic, traffic sources, most visited pages and user behavior on your website in relation to the keywords and key phrases you are using.

Search Console
Provides information about your website's visibility in Google search results, including the keywords you rank for, impressions, clicks, and CTR.

Semrush
It offers a wide range of tools to analyze the performance of your keywords, including search volume, competition, positions in search results and opportunities for improvement.

Ahrefs
Similar to Semrush, Ahrefs offers tools to analyze the performance of japan mobile numbers list your keywords, external links, and organic traffic.

Manual techniques
There are also others, called “manual”, that allow you to monitor your search engine positioning.


You can use tools like SERPWatcher or Rank Tracker to manually monitor the positions of your keywords in Google search results.

Analyze organic traffic
You can use tools like Google Analytics or Search Console to analyze the organic traffic coming to your website in relation to the keywords and key phrases you are using.

Observe user behavior
You can use tools like Hotjar or Crazy Egg to observe user behavior on your website and see how they interact with the keywords and key phrases you are using.

Remember: Monitoring the performance of your keywords and key phrases is an ongoing process that requires time and effort. However, it is an essential part of any successful SEO strategy.