Investment depends on several factors

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When you invest in Google Ads, you're actually spending money on mini-marketplaces within Google Ads. For example, each of your keyword groups will come with its own set of prices and factors to consider.

Similarly, when you bid for clicks or website visitors on Google, you're not brazil mobile numbers list bidding for the same clicks as everyone else. You're only bidding for clicks that are relevant to your business and your competitors' businesses.



Minimum amount you should spend on Google Ads
There is no minimum spend on Google Ads, but it is almost impossible to benefit from a $2 or $5 daily budget. Over the years, our experts have regularly heard the following words:

“I just want to try it on a small budget and if it works, I'll increase my budget.”

The theory behind this makes sense, but the platform is not designed to generate results this way.

If we compare this to traditional advertising, it's like buying a small classified text ad in a newspaper. Only if you get any results from that small ad will you buy the large full-page ad.