What is an assortment matrix?

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What is an assortment matrix?

An assortment matrix is ​​a business tool that helps an organization organize and display its product or service offerings.

Let's understand it in simple words:

Rows and columns: The matrix looks like a table, where vertically (columns) indicate different categories of goods or services, and horizontally (rows) display different characteristics or parameters of these goods.
Matrix cells: Each matrix cell is where a row and column norway email list intersect, and this cell contains data about a specific product in a specific category. For example, this could be price, size, color, and other characteristics.

Ease of analysis: The assortment matrix simplifies the analysis of offers, helping to see which products are presented in different categories and what characteristics they have. This helps the company to better understand its products and make more informed decisions about sales strategy.
Example: Let's say a store has a certain selection of clothing. The matrix will have categories of clothing (e.g. T-shirts, jeans, dresses) in the columns and characteristics (size, color, price) in the rows. Each cell will have information about a specific product, e.g. a red T-shirt in size M for $20.

The matrix is ​​a convenient way to organize and visualize information about .