Exceptions in remarketing

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If you have multiple micro-conversions set up (video views, page visits, reviews), you can also count them in one segment to track them. In addition to one specified condition, you just need to add another “Or” block and add transitions to the desired goal with a session rate greater than zero.

If you have set up multiple micro conversions (video views, page visits, reading reviews), you can also list them in one segment to track them.
Next, you need to reach those who have achieved one of the specified goals. Users who have europe rcs data achieved both goals will also be included in this list. After saving all the changes, in the basic report you will see a comparison by the specified goals and will be able to accurately estimate the number of users and conversions.

Next, you need to reach out to those who have accomplished one of the specified goals.
For a more profitable audience, you can then set up remarketing based on the selected segment.

For a more profitable audience, you can then set up remarketing based on the selected segment.
Exceptions are mandatory, but by default you need to build in some safeguards. A certain percentage of users come to your site by mistake or, upon landing on a page, realize that your offer is not relevant to them. It is these visitors that should be cut off from the remarketing list.