How to work with such a client

sumaiyakhatun22 · Post by **sumaiyakhatun22** » Sat Feb 01, 2025 5:27 am

A newsletter leads a potential client to a purchase, so you need to treat it as a very effective tool. The main thing is that it needs to be implemented correctly, taking into account the individual requirements of the consumer. A company can evaluate the effectiveness of a newsletter by analyzing the clickability of letters, their opening, the dynamics of subscriptions and unsubscriptions, and other parameters. The client is sent letters about a group of products that interested him, all this is studied using various tools. The brand develops and prepares a newsletter strategy, collects contacts, etc. With the help of a newsletter, the company reminds of itself, collecting leads.

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Scenario 6. Likes on social networks and communicates with support in messenger
Customers who follow the company's social networks receive enough information about the product. With their likes, they express their positive attitude and interest in the brand and its products. They follow the company's new products, promotions and other news. Most of these consumers prefer to communicate in messengers. For them, this is an opportunity to get a quick answer to questions about the availability of the product, delivery and payment. The company's readiness to promptly advise the consumer confirms its customer-oriented nature and allows you to form loyalty.

The effectiveness of work on social networks is assessed using the reach of posts, appeals to messengers, growth of subscribers, and other parameters.