And although these platforms have been key to e-commerce, such as increasing the online conversion rate and generating customer trust, today they have evolved to adapt to the requirements of an increasingly digital and demanding consumer.
Years ago, payment gateways had limited functions and were not cyprus whatsapp number data 5 million very well known. However, over time they gained ground with the help of e-commerce and incorporated different functionalities, such as the possibility of creating payment links to share on social networks and messaging applications, media to which interactions between brands and consumers have been transferred.
Now, the most cutting-edge feature is native payment within the messaging application itself , so that your customer can pay for their orders through that means without having to leave the conversation, eliminating friction points and improving the customer experience.
How does a native payment from an instant message work?
Basically, the messaging application integrates payment functionality into its interface, through an API that allows it .
The evolution with native payments from messages
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