In an announcement on September 19, Groupe Positive , supported by EMZ and IDI, formalized the acquisition of noCRM.io , a leading French company in the design of software dedicated to commercial prospecting. This operation is part of their external growth strategy aimed at placing the group's marketing division at the top in Europe. With more than 20% growth estimated for 2023, the group expects to reach nearly 50 million euros in turnover this year. And it is through this third acquisition since March that the ambitions are becoming clearer.
NoCRM.io is a key player in the market thanks to its response to the frustrations caused by traditional CRM software .
Sarbacane Engage is already part of the Sarbacane suite, supported by Datananas acquired in 2020.
This new acquisition brings to six the total number of companies acquired in three years by the group.
Summary
Advances that position Groupe Positive as a future European leader
This latest success proves once again that Groupe Positive is keeping its promises. The group now aims to generate more than 100 million euros in revenue by the end of 2026 .
To achieve this, it will be necessary to double these revenues thanks to a continuity strategy based on external and organic growth.
Mathieu Tarnus, founder and CEO of the group, bahamas telemarketing list explains that the noCRM.io software facilitates the work of sales teams and increases their closing rate by 25% compared to traditional CRMs.
This highly prized tool could therefore be an additional asset for attracting new customers and meeting the specific needs of French and European SMEs.
An objective achievable through a well-structured growth strategy
For Mathieu Tarnus, "achieving our objectives with our investors will involve doubling our revenues again. This is entirely achievable as long as we do not fall through the cracks and continue to focus on external growth" implied accompanied by annual organic growth oscillating between 15 and 20% of turnover.
Groupe Positive strengthens its external growth strategy with the acquisition of noCRM.io
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