Why is it called Amazon?

[asikurrahmanshuvo]

Often the history of naming linked to giant companies can leave one disappointed, this happens for a simple reason. We expect epic motivations from giants like Amazon or Google but in reality naming is something that happens in a phase in which the company practically does not yet exist. We must therefore imagine an unsuspecting Bezos in his first office, who browses the dictionary simply looking for a word that begins with A to be sure of always being first in the lists and indexes. Once he found the word Amazon, he was simply attracted to it and chose that. That's it. Obviously with time a change of naming is practically impossible, however even if there is no motivation or epic story behind this naming it must be said that it certainly works.

Your perfect logo
As we have seen, a perfect logo for a brand is a logo that expresses everything the company has to say to its target audience . The perfect logo has a story , has hidden messages and lets the public play to discover them. It has simple graphic and typographic elements and above all it works coherently with respect to the coordinated image and the various visual communication strategies adopted over time.

If you want to create the perfect logo, always take into consideration the work of the giants in the sector, those who have made it and that work perfectly. Remember, however, that your brand is unique and what works for a giant like Amazon may not be right for you at all.

Be original, consistent, creative and don't be afraid to dare.
Building the reputation of your brand is a long, complex and delicate job, and anyone who is dealing with this activity knows what we are talking about. The better your brand is positioned, the more you fear egypt whatsapp resource attacks from unfair competitors or simply scammers who, by creating parallel identities and clones of our brand, can damage it from various points of view, trying to exploit the notoriety and positioning (brand positioning) obtained with our work to their advantage.

What are the dangers?
The most immediate and obvious is the damage related to brand equity .

This particular definition collects the characteristics of the brand that constitute its brand equity and therefore its strength on the market. The value that derives from it is linked to various factors (coordinated image), including the tone of voice of the brand, the graphic aspect and coherence, the customer care services and the characteristics of the products or services offered.