Incorporating artificial intelligence takes strategy to the next level

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It’s about understanding their needs, interests and behaviors. There’s no better way to gain this insight than to ask them themselves. Build rich customer profiles – or, indeed, let them build their own. 83% of consumers will give you their data as long as businesses are transparent about their purpose and put them in control. 74% are interested in sharing their unique preferences and needs for more personalized experiences and offers. Using automation and artificial intelligence automation is crucial for email marketing.

Its engine enables high-performance telegram gc philippines triggered campaigns and automatically sends emails at the perfect moment. 63% of marketers globally use some form of automated email marketing. It’s like the difference between sending an email to someone to remind them that they left something in their cart, and incorporating dynamic content to get the abandoned items into their inbox. Across all marketing platforms, AI investments can lead to 3-15% revenue growth.



42% of marketers believe AI can personalize content. The savviest are applying artificial intelligence to email. 32% of respondents said they currently use artificial intelligence and automation to deliver personalized offers. 22% of subject lines are personalized and 12% of audiences are segmented using AI. Email Marketing ROI Statistics and Your Brand So there you have it. Email marketing continues to be an important tool in the world of digital marketing. Email marketing ROI statistics are comparable to the returns shown by other popular forms of marketing.