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Contents copywriting SEO Optimization
When writing content for a page, whether it's a blog post for your company or information about a product in your e-commerce catalog, you need to keep diffusion in mind, and optimizing your content is essential to this . To ensure that your piece of content is ...

digital news ecommerce digital strategy Tools Optimization
Digital development is becoming more important every day, at Súmate we are committed to it, just as we are committed to Connectif , the innovative software that helps you manage your e-commerce. The problems of digital strategy and ...

Unode50 is one of the most popular and successful e-commerce companies in the online jewelry sales sector in recent years. At Súmate we are proud to have worked side by side with them to achieve these results. The success of the project is confirmed by Kimberly , who has been kind enough to tell us ...

With the arrival of Universal Analytics in 2014, Google already showed its interest in offering more complete and precise information about the user and their behavior. This trend was reinforced in 2020, with the merger of Google Analytics and Google Analytics for Firebase (GA4F) into a new type of ...

As we already know, web design is much more than just the aesthetics of the page. It is a fundamental aspect for the website to function correctly, attract customers and achieve more sales. In addition to being visually attractive, it is important that it is easy to navigate and that its ...

October is here and with it the final preparations for the online discount days, such as Black Friday on November 26 and Cyber ​​Monday on November 29. Both events are eagerly awaited by the public all over the world, as they can access real bargains without leaving their homes. They have even ...

The arrival of Performance Max to create ads has meant that Local Campaigns and Smart Shopping will be gradually replaced over the next few months with an automatic process that begins next April.

Google advertising campaigns are going to take on a new dimension. With the updates that the largest ...

The way we ask questions, buy things and find answers to our questions on search engines is evolving considerably. Since the engines on these pages are able to provide data and more data on the questions we ask by voice, more and more people have changed their usual relationship with these websites ...

Sometimes it may seem like Google is not delivering the best results in its search rankings. Advertising or over-optimized SEO causes sites with valuable information to not appear as relevant or get lost in the vastness of the internet. That's why Google announced an update to its algorithms called ...

Online shopping is becoming more and more common . According to the National Commission on Markets and Competition , in the first quarter of 2022, e-commerce in Spain reached 25.3% more than the previous year , exceeding 15.6 billion euros. With this data, it is clear how convenient it is for ...