Office Data

It has already become a good tradition to start the year with a review of what types of development are relevant. And let us partly repeat ourselves, since there are still questions, it means that the difference between an exclusive site, a site on a ready-made solution and a site on a constructor ...

The new neural network architecture for ranking is the most significant change to come to search in the last 10 years. The search engine has become smarter.

Aksi Marsovich
Intergalactic expert
At the YaC 2020 conference, Yandex announced that a new ranking algorithm, YATI (Yet Another Transformer ...

Measured by a simple formula:

number of new subscribers / number of subscribers in total * 100%

By replacing the total number of subscribers in the formula denominator with the net increase (the number of new subscribers minus the number of those who left the community), we get a percentage value ...

Targeted advertising on Instagram is a good way to promote, but not the only one. This article will discuss how to adapt to this situation and where to run.

Aksi Marsovich
Intergalactic expert
"FaceBook has been blocked, targeting in Instagram doesn't work! This was my main source of traffic, what ...

On November 19, 2021, Yandex officially acknowledged that it evaluates not only the quality of websites, but also businesses as a whole. Changes were made to the algorithm that determines a website's position in search results, taking into account signals regarding the activities of companies ...

Traffic arbitrage is a fairly popular area of ​​earning money today. A large number of people regularly try to find and read information on this area of ​​business. Before starting to search for an affiliate program, beginners should understand the basic features of this area. In our article, we ...

YouTube video marketing is the practice of planning, creating, editing, producing, and promoting video content for the purpose of promoting a specific brand, business, or product.

Nowadays, there are many platforms that are commonly used in video marketing, including YouTube, Facebook, Instagram ...

Once customers have responded via social media, you, as a good businessman, must respond to all comments correctly and promptly. Previously, customers complained over the phone, now they will voice their complaints via social media.

However, most companies only focus on responding to phone ...

B2C, or business-to-consumer, encapsulates the retail model where businesses sell products and services directly to individual consumers, distinct from selling for resale or business use.

This approach, spanning from traditional retail to modern e-commerce, targets the end user’s personal needs and ...

What do achievements, speedruns and a 12-year-old computer game expert have in common? We successfully used all of this to promote the website of a network of computer clubs. And we achieved excellent results: traffic growth by 19.5 times, conversions by 42.5 times.

The Yagla team runs an ...