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It is well known by the vast majority of marketing experts that consumer preferences and demands have been changing inexorably over the last few years and with them the ways of proceeding in this sector. In canada phone number library months so far in 2016, several alternatives have emerged in terms ...

We live in a world where new terms related to different fields emerge every day. Within marketing, the number of these terms grows and grows without many people knowing exactly the definition of each cameroon phone number library of them. Just within one branch of marketing such as Inbound, there ...

One of the most interesting aspects that we can find in the recent report The State of Inbound 2016 , prepared by Hubspot , is the one that refers to the future of inbound sales. This report, based on more than 4,500 surveys carried out in 132 countries , specifically suggests a series of strategic ...

A few weeks ago we mentioned the importance of including both internal and external links in a blog . In that post we indicated that both are important to achieve good SEO positioning and we also reminded you of the need to try to get inbound links or internal links to your page. We are going to ...

Free and inbound adaptation of Charles Dickens' novel "A Christmas Carol". Chapter IV.

If you missed the beginning of this incredible story, read Chapter I: The Kodak Spectre



Chapter IV

"Well, I'm not lucky enough to know you. It seems that I'm going to make some new friends tonight," Ramon ...

Today, consumers have moved to social media to interact with the world around them, expressing their tastes, talking about brands, deciding what to buy and receiving recommendations.

In addition, social media provides valuable information for companies that can help them develop strategies to ...

Instagram enables businesses to tell stories with images and helps them reach their audience anywhere in the world, regardless of where they are located or what language they speak.

If you are a Community Manager and you think that Instagram can help your company in its digital marketing strategy ...

Remarketing offers the opportunity to reconnect with your customers, so if you want to make your lead generation efforts profitable, this type of marketing is for you.

In this post we tell you what Remarketing is and give you some tips to include it in your digital marketing strategy.

What is ...

Retention in SaaS is the most important part of customer acquisition.

Retention is about getting new orders from the same clients . It's like getting new clients, but with people we already know.

Acquiring a new customer in SaaS always involves a cost : meetings, phone calls, setup, password ...

Growing your business from scratch is literally the first challenge any entrepreneur faces.

Growing a business often involves getting more customers, no matter what stage of the business you are in, from having no customers to having your first one to going from 1,000 customers to 10,000.

There ...