Office Data

In order for your online marketing strategies to be effective and to position your business ahead of the competition, it is important to keep up to date with what is happening in this industry. As you may have noticed, digital marketing is flooded with key concepts that are constantly expanding or ...

One of the most common challenges facing small and medium-sized businesses is how to increase traffic to their websites. After all, a website without visitors is just a phantom extension of your business, costing you money and not delivering the desired return on investment.

There are several ...

If you're one of those people who thinks that social media isn't for your business, I hate to break it to you, but that's not the case. It's a fact: implementing a social media campaign takes time and effort , and of course, you'd rather spend that time managing your business in the real world ...

An email marketing campaign is a fundamental element that you must include in your online marketing strategies . This is mainly due to the great contribution that a newsletter can make with respect to the acquisition of new customers and the retention of existing ones.

An email marketing campaign ...

Since the invention of cinema, screens have been created horizontally , and of course televisions and monitors have followed suit. But then, why do vertical videos exist?

Vertical videos were commonly known, a few years ago, as a terrible mistake made by people who were unable to flip their mobile ...

It seems that digital video marketing is at its peak. And of course, it has been proven that videos are an immeasurable force that is part of the time we spend, day after day, on the Internet. The accessibility, cost and potential of video advertising makes its implementation practically ...

The path to conversion is a straight line, through a direct transaction. Generating conversions is not always easy, as the paths that lead website visitors to complete an action (such as a sale) can be full of difficulties and distractions.

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The steps.
Conversion rate ...