Office Data

On more than one occasion, in this blog, we have talked about how to reach Generation Y (or Millennials) through Email Marketing. In fact, if we look back, we can easily remember that reaching this generation is relatively simple, given that it is an age range that was born totally immersed in the ...

To focus this article, we must mention the firm Campaign Monitor, which recently carried out a study that shows really interesting data on Email Marketing . In this way and inspired by this study, today we are going to talk about some tips and key information that brands should keep in mind when ...

Called the General Data Protection Law – LGPD, came into force in Brazil on September 18, 2020. The objective is to guarantee the protection of personal data and privacy.

We are experiencing technological evolution. Therefore, the LGPD is relevant and necessary, given the threat posed by the ...

email-marketing-by-the-numbersToday we are talking about what we consider to be one of the best books to learn the keys to getting the most out of our email marketing strategies. It is “ Email Marketing By The Numbers ” by Chris Baggott. The book begins with some basic ideas about marketing and then ...

15 outstanding Email Marketing examples in 2021 (and why they work)
There are Email Marketing examples that may inspire you. This post summarizes them so that it is easier for you to identify them.

The 15 Email Marketing examples in 2021 that you should know
Using an Email Marketing solution makes ...

One of the main marketing trends and bets for this year is the use of newsletters to, in addition to publishing content , generate connections and sell to a well-segmented audience . Although this strategy is not exactly new, could it replace blogs in the future ? That is what we will discuss next ...

Being known on the internet and having a good reputation on the network is the desire of all companies, after all, with the change in consumer behavior and an increasing movement of people towards the internet as a source of information, entertainment, knowledge and relationships, there is no way to ...

Consumer relations have been undergoing a huge transformation since the beginning of the pandemic, and this is, of course, affecting the way consumers deal with companies. Delivery services have become more important than ever before, so companies that were used to handling online orders are making ...

Content marketing is one of the most used tools by Brazilian companies, becoming a necessary digital strategy for brands to engage their audience with relevant content to create a positive perception of the brand and, thus, attract, retain and convert leads and customers.

The changes brought about ...

Often, smaller companies that start using email marketing do so out of inertia, without delving deeply into their objectives and without having much idea of ​​the results they can expect. However, when we start to take email marketing seriously and realize that with some perspective we can greatly ...